ETUDE BAKING POWDER FOAM CLEANSER

Etude Baking Powder Foam Cleanser is a popular facial cleanser that uses baking powder as its key ingredient. Known for its deep-cleansing properties, this foam cleanser effectively removes dirt, oil, makeup, and impurities from the skin, leaving it fresh, smooth, and clean. The formula is designed to be gentle yet effective, suitable for daily use to maintain clear and healthy skin.

Key Features and Benefits:

1. Baking Powder:

• Deep Cleansing: Baking powder is well-known for its ability to deeply cleanse and remove excess oil. It works by breaking down the oil and impurities that clog pores, helping to prevent acne and blackheads.
• Exfoliation: The mild abrasiveness of baking powder provides a gentle exfoliation, removing dead skin cells and promoting smoother, brighter skin without causing irritation.
• Balance pH: Baking powder can help balance the skin's pH levels, ensuring the skin doesn’t become too oily or dry after cleansing.

2. Effective Makeup Removal:

• The foam cleanser is strong enough to effectively remove makeup (including stubborn products like foundation or sunscreen), but gentle enough not to strip the skin of its natural moisture.

3. Refreshing and Clean Feel:

• After using this cleanser, the skin feels thoroughly clean, refreshed, and hydrated without feeling tight or dry. It leaves a fresh feeling, making it great for starting or ending your day.

4. Foamy Texture:

• The product has a rich, foamy texture, which makes it easy to apply and work into the skin. The foam provides a thorough cleanse while being gentle on the skin, ensuring that it doesn’t feel harsh or abrasive.

5. Suitable for All Skin Types:

• Oily Skin: It’s especially beneficial for oily skin because of its oil-controlling and deep-cleansing abilities.
• Combination Skin: The gentle exfoliation and pH balancing can benefit combination skin as well.
• Sensitive Skin: While it's effective at removing dirt and oil, the formula is gentle enough for sensitive skin when used correctly.

How to Use:

1. Wet your face with lukewarm water.
2. Dispense an appropriate amount of the cleanser onto your hands or a cleansing sponge.
3. Lather the product into a foam and massage it gently onto your face in circular motions.
4. Focus on areas that tend to get oilier, such as the T-zone (forehead, nose, and chin).
5. Rinse thoroughly with lukewarm water and pat your face dry with a clean towel.
6. Follow up with a toner, serum, and moisturizer to lock in hydration.

Ideal For:

• Oily or Acne-Prone Skin: Due to its deep-cleansing properties, it is great for controlling excess oil and preventing breakouts.
• Those Looking for Brightening and Exfoliation: Its exfoliating and brightening effects can help improve the skin's texture, leaving it smooth and even.
• Makeup Wearers: Ideal for those who wear makeup daily, as it efficiently removes makeup and impurities without stripping the skin.

Additional Notes:

• Non-Drying: The formula cleans without stripping moisture from the skin, making it suitable for daily use.
• Gentle Exfoliation: While it helps with exfoliation, it's not abrasive enough to cause irritation or damage to sensitive skin.

Etude Baking Powder Foam Cleanser is an effective, budget-friendly cleanser that provides deep cleaning and gentle exfoliation, making it an excellent choice for maintaining clear, bright, and healthy skin.